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Corporations whose products are unhealthy can participate in a pink ribbon campaign (e.g. KFC and their pink "Buckets for the Cure") and get people to buy their products because of a portion going to Komen, and improve their ethical standing with the public. The charity and their corporate sponsors have a sweet mutual back-washing deal... mega-donations balanced by pinkwashing and increased sales. That is par for the course, but what is a bit more disturbing are the drug controversies that have sprung up. There are quite a few in-depth articles about this, worth checking into for your own benefit or curiosity if nothing else. A few links:
Healthier Talk: Breast Cancer Deception Month: Hiding the Truth Beneath a Sea of Pink - Part I -- Part II
Mother Jones: Is Susan G. Komen Denying the BPA-Breast Cancer Link?
In These Times: Seeing Red About Thinking Pink
Pinkwashing ridiculousness: Pink Fatigue (blog)
Huge non-profit CEO salaries irk me
Although it's very common, and SGK is certainly not unique here, it makes me sick to learn that the CEO of this charity - one that rakes in money from the grassroots where people may not have much to give but they care enough to do it anyway - is paid over $450,000 per year (again, not singling them out... fyi... according to Charity Navigator, the CEO of the American Red Cross pulls in nearly $1 million per year for a salary).
Petty legal action against other charities over colors and names
Susan G. Komen For the Cure has reportedly been spending about $1 Million for year cracking down on smaller charities that use the color pink and the word "cure" in their name - even if the offending charities are not fighting breast cancer. [reference][reference] This is the first thing I heard about SGK that caused me to remove them from my list of preferred charities. The practice of a charity fighting for its 'brand' is, again, not limited to this one - but a $million a year to crack down on hundreds of small charities?
You can pink it but you can't un-stink it.
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2 comments:
Hard questions need to be asked, that's for sure.
Working for a non-profit, I know how hard it is to raise money. Fortunately, we've have limited partnerships & even turned some away. You're right - it helps sanitize a questionable reputation.
Never supported Komen for one simple reason - I HATE PINK! Too girly, girly for me. As a fat child I wasn't the ribbon, ruffles, pink type and it's carried over into adulthood.
Loved the post. Check out http://skydancingblog.com/ Komen post from yesterday. Pussies & PLUBz. Love that blog.
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